Individual assignment 1 Case Study Example | Topics and Well Written Essays - 750 words

Individual assignment 1 - Case Study Example According to Comfort Limited management board, they believed that the company needed to change its leadership as most of the problems that resulted into failure of the company stemmed from the poor leadership. In the company, under the leadership of the Stellan, it was evident that the company understood that there was a need for a refined strategy. There was however unmatched strategic approach with the leadership in place. Though Stallen had adverse information concerning strategies that would propel business into high levels, it was clear that there was discrepancy between the management skills and the strategic skills. It can be seen that there is some complain among the members of the management. Though it is clear that the company has adopted a new strategy of product rebranding, the company still has to create different sections in the company such as the quality assurance to persuade the employees that this would be successful strategy. At this point, the company needs to inv est its resources on the external factors such as intensive marketing and product promotion rather than creation of more expenses within to deal with the internal affairs. Without a good leadership, strategic changes of the company development would not be received well. In the case of Comfort Limited, it is evident that the employees are moving out of the company while complaining that they are not given opportunity to air their thoughts, and that the CEO is running the organization single handedly. When Stallen took over as the CEO, the study indicates that he constantly met the employees and assured them of the success of the business. Though in this case one would say that the CEO was an optimistic person, it would also be correct to remember that his optimism did not place reality aspect of the business into focus. While the employees were well aware that there was some